The Over-40 Makeup Trend That Actually Works (And My Rosacea-Friendly Routine!)

Embracing Natural Radiance: A Simple, Youthful Look for Mature Skin

Christa EvelynChrista EvelynJan 2025
The Over-40 Makeup Trend That Actually Works (And My Rosacea-Friendly Routine!)

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Hey beauties! Welcome back to my space, where we explore all things skincare and makeup, especially for those of us navigating the exciting world of being over 40. As always, I'm keeping it real with you. I'm 49, and everything you see here is real skin. No work done, just honest skincare and makeup tips that actually work for mature, combination-sensitive, rosacea-prone, and dehydration-leaning skin like mine.

Today, I'm excited to share a makeup trend I've been absolutely loving. So many trends seem designed for younger skin, but this one is genuinely flattering for mature complexions. Before we dive into the makeup, let's walk through my morning skincare routine, because a flawless makeup look always starts with a solid base.

My Morning Skincare: Simple Yet Effective

My morning routine is all about gentleness and supporting my skin barrier, which is especially important for managing my rosacea. Unlike my evening routine, which involves a double cleanse with a balm like The INKEY List Oat Cleansing Balm to thoroughly remove makeup, sunscreen, and the day's impurities, my morning cleanse is incredibly simple: just water. Yes, you heard that right! Unless I've had an unusually sweaty night, water is all I need to refresh my face in the morning. This minimalist approach helps maintain my skin barrier and prevents rosacea flare-ups.

The INKEY List Oat Cleansing Balm 150ml
The INKEY List Oat Cleansing Balm 150ml

Gentle Evening Cleanser

tl;dr

Gentle balm for evening double cleanse.

Pros
  • Supports skin barrier.
Cons
  • Not used in morning routine.

Vitamin C Serum: A Brightening Boost

After cleansing, I apply my vitamin C serum. I'm currently enjoying the Intensive Vitamin C 20% Ampoule by VGreen. It's relatively new to my routine, but I'm already impressed. Vitamin C is a non-negotiable for me in the mornings for several reasons. It's a powerhouse anti-aging ingredient that boosts collagen production, brightens my complexion, and reduces the appearance of fine lines, wrinkles, and dark spots (those pesky reminders of sun-drenched days without sunscreen – learn from my mistakes!). Beyond its anti-aging benefits, vitamin C is also a potent antioxidant, shielding my skin from environmental damage throughout the day. The VGreen serum absorbs quickly and doesn't leave a sticky residue, which I appreciate.

VEGREEN - Intensive Vitamin C 20% Ampoule - 30ml
VEGREEN - Intensive Vitamin C 20% Ampoule - 30ml

Brightening Boost

tl;dr

Vitamin C serum for brightening and anti-aging.

Pros
  • Boosts collagen, brightens skin.
Cons
  • Relatively new to routine.

Azelaic Acid: My Rosacea Savior

Next up is another absolute essential, especially for managing my rosacea: Finacea, my prescription azelaic acid. This product is a game-changer. I apply it every morning and most evenings, sometimes even twice a day. Finacea effectively calms the redness and inflammation associated with rosacea, keeping my skin looking even and balanced. It's a crucial step in my routine that helps me maintain a calm and comfortable complexion.

Financea 15% - prescription Azelaic Acid

Rosacea Savior

tl;dr

Prescription azelaic acid for rosacea management.

Pros
  • Calms redness and inflammation.
Cons
  • Requires a prescription.

Bronzing Drops + Moisturizer: A Natural Glow

Now, for a touch of color. I'm not a foundation person. I prefer a natural, "no-makeup" makeup look that lets my real skin shine through. However, sometimes I want a little something extra to even out my skin tone and minimize any lingering redness from my rosacea. On those days, I skip foundation and instead mix a tiny drop of bronzing drops into my moisturizer. I've been alternating between Drunk Elephant's D-Bronzi Anti-Pollution Sunshine Drops and Indeed Labs' Nanobronze Bronzing Drops. The Drunk Elephant drops are a splurge, but they deliver a beautiful, subtle glow with added antioxidant benefits. The Indeed Labs Nanobronze is a fantastic, budget-friendly alternative that provides a similar sun-kissed effect. The key with both products is to use a tiny amount. With my fair skin, a single drop mixed into my Oat So Simple Water Cream is perfect. You can always build up the color gradually, depending on your skin tone and desired level of bronze. This technique creates a much more natural look than foundation and gives my skin a healthy, radiant glow without the sun damage.

Sunscreen: The Ultimate Protection

Finally, the most important step of any skincare routine, regardless of age or skin type: sunscreen! This is another non-negotiable for me, both for anti-aging and for managing my rosacea. The sun is a major trigger for my rosacea flares, so protecting my skin with a broad-spectrum SPF is crucial. Today, I'm using La Mer's The Broad Spectrum SPF 50. It's a luxurious treat, and I love the dewy finish it gives my skin. It sits beautifully under makeup or can be worn alone for a naturally radiant look.

The Broad Spectrum Face Sunscreen SPF 50
The Broad Spectrum Face Sunscreen SPF 50

Ultimate Sun Protection

tl;dr

Luxurious SPF 50 for sun protection.

Pros
  • Dewy finish, broad-spectrum protection.
Cons
  • Luxury price point.

The Makeup Trend: Embracing the Glow

Now for the makeup trend I've been obsessed with: enhancing natural radiance. Think luminous skin, a touch of blush, and defined lashes. It's fresh, youthful, and incredibly flattering for mature skin.

Cream Highlighter: Catching the Light

After my skincare routine, I skip foundation and go straight in with a cream highlighter stick. I'm currently using one from Colourpop – they're super affordable and come in a wide range of shades. I apply the highlighter to the high points of my face: cheekbones, brow bone, down the bridge of my nose, and a touch on my cupid's bow. This creates a beautiful, natural-looking glow that catches the light beautifully. The key is to blend, blend, blend! You don't want any harsh lines or streaks. I use my fingers to gently melt the product into my skin for a seamless finish.

Colourpop - Highlighter Stix

Cream Highlighter

tl;dr

Affordable cream highlighter for natural glow.

Pros
  • Affordable, easy to blend.
Cons
  • Requires blending to avoid harsh lines.

Liquid Blush: A Youthful Flush

Next, I add a touch of liquid blush. I'm currently loving Huda Beauty's Cheeky Tint Blush Stick. It's incredibly pigmented, so you only need a tiny amount. I apply a small dot to the apples of my cheeks and blend it outwards and upwards towards my temples. This gives a youthful flush of color and adds dimension to my face. The liquid formula blends seamlessly into the skin for a natural, healthy-looking flush.

Blush Filter Soft Glow Liquid Blush
Blush Filter Soft Glow Liquid Blush

Youthful Flush

tl;dr

Pigmented liquid blush for a youthful look.

Pros
  • Highly pigmented, blends well.
Cons
  • Requires careful application due to pigmentation.

Mascara: Opening Up the Eyes

Finally, to complete the look, I apply a coat or two of my favorite mascara. I'm currently using Benefit's Bad Gal Bang! Volumizing Mascara. It delivers amazing volume and length without clumping or flaking, which is essential for mature lashes. This helps to open up my eyes and make them look brighter and more awake.

Benefit - Bad Girl Bang
Benefit - Bad Girl Bang

Volumizing Mascara

tl;dr

Volumizing mascara for mature lashes.

Pros
  • Volume and length, no clumping.
Cons
  • May require multiple coats for desired effect.

Final Thoughts

And that's it! A simple yet effective makeup look that enhances my natural features and gives me a healthy, radiant glow. This trend is all about embracing your natural beauty and letting your skin shine through. It's perfect for mature skin because it doesn't cake up or settle into fine lines and wrinkles. It's fresh, modern, and incredibly easy to achieve.

I hope you enjoyed this look at my morning skincare routine and the makeup trend I've been loving. Remember, great makeup starts with great skincare. By focusing on a gentle, effective skincare routine that addresses your specific skin concerns, you can create a healthy, radiant canvas for your makeup. And when it comes to makeup, less is often more. Embrace your natural beauty and choose products that enhance your features, rather than masking them.

Let me know in the comments if you try this makeup trend or if you have any favorite skincare or makeup tips for mature skin. I always love hearing from you!